In order to conduct a successful shooting of any kind, first of all you need to summarize all your ideas and create a concrete picture of the result you are willing to achieve in your head.
Once you define the objectives of a photo-shoot, the mood and emotions you want to share through your pictures you can start to think about the appropriate model type and possible locations.
2.Style & Make up
Fashion shooting aims to show the clothes as the main element, so the model and the location have to be only a supplement for fashion-look.
Another crucial think is make up. A make-up plays an important role in total look creation and fashion make up is usually quite bright and artistic as while shooting with bright sun or professional flashes the make-up will look softer than in real life.
The main role of location is to create a mood of a shooting. If you want to use a natural light it is very important to visit the location couple of times and choose the best time period according to sun position.
At a moment, we have a look we need to present, a model and a location it is time to think about posing. The poses should show the garment in its best possible way, be right according to the main rules of composition and correspond to a location (it looks very nice when posing repeat some lines of garment or background).
5.Light & Post production
The light scheme creates a mood, emphasizes shapes and makes the accents. So, don`t be afraid to experiment as fashion shooting doesn’t have harsh rules and there is always a place for creativity and unstandardized approaches.
While shooting you should think in advance about post editing, so you need to estimate your capability of making further changes to your pictures.
Photos: Tucha Aleksandra Photography